As we near the end of the first month of 2024, we’ve been evaluating how 2023 went for us – and I can say it was a great year, one that exceeded our expectations. The highlights for the Tele2 IoT team included high double-digit profitable growth, once again outgrowing the market average, and an NPS score of 54 (industry average 25-33), with 10 000 customers and 12 million connections reached. I would like to thank all our customers, partners, and my talented team for a very successful 2023.
We also had a double anniversary in 2023, with Tele2 Group celebrated 30 years, and Tele2 IoT celebrating its ten-year anniversary. And last but not least, IoT Talks 2023 in November was a fantastic success, with customers, partners, and many other interested parties joining us both onsite in Stockholm and online to discuss everything IoT.
Tele2 IoT has been driving a lot of innovation in the eUICC area and that is something we intend to continue with. In 2023, we witnessed a trend shift for which type of SIMs that are being ordered from us as the eUICC adoption really took off. During the first half of 2024 we will come with an eUICC-based launch that will unlock 2 “restricted markets” – Brazil and Turkey, which is great news for those companies who want to enter these markets with a strong partner.