IoT isn’t an entirely new concept for the hospitality industry. Many players have already incorporated IoT into their businesses and are using it to deliver benefits that run from delivering a more seamless customer experience to optimizing energy costs. According to PwC (PriceWaterhouseCooper), 70% of hospitality executives report already having active IoT projects, and they are using IoT to bring efficiencies to both the front of the house and the back of the house. Here’s how.
Connected hotel rooms allow guests to control various room features, such as heating, ventilation, and air conditioning systems, from their mobile phones or from a tablet provided by the hotel. Guests can also use their devices to control the television, lights, and other electronics in the room, and all that data that is collected can be used by hoteliers to anticipate guests’ needs and provide a personalized experience. Each time the guest enters their room, an automated personalized greeting can be sent, while at the same time the room automatically switches to the last saved preference, such as playing music, streaming TV services, adjusting the lighting, or opening the curtains. Additionally, by combining smartphone capabilities with beacon technology and other sensors, even more customized information can be sent to guests, such as capacity information for on-site amenities like the spa or pool, wait times for dining, or recommend suitable events close by. Additionally, the rise of autonomous delivery robots can automate hotel room service, handling room deliveries quickly, safely, and reliably.